Entrepreneurial Thinking 1st Edition - Mindset in Action

Tư duy khởi nghiệp
Tư duy hành động
Tinh thần kinh doanh không chỉ là xây dựng doanh nghiệp: nó bao gồm một tập hợp các kỹ năng, năng lực và hành vi liên kết để hỗ trợ việc tạo ra các ý tưởng mới nhằm tạo ra giá trị. Tư duy khởi nghiệp có liên quan đến mọi khía cạnh của cuộc sống, cá nhân và nghề nghiệp, đồng thời liên kết chặt chẽ với cả khả năng làm việc và kỹ năng sống. Cuốn sách giáo khoa mới này, thông qua một loạt các tính năng sư phạm, câu hỏi và bài tập, hướng dẫn bạn phát triển kỹ năng tư duy kinh doanh của riêng mình để hỗ trợ phát triển ý tưởng nhằm giải quyết các vấn đề và thách thức cho bản thân, cho tổ chức và cho xã hội nói chung. Nó sẽ thách thức bạn nhìn xa hơn những câu chuyện tiêu chuẩn về những cá nhân kinh doanh 'anh hùng' để xác định cách bản thân bạn có thể trở thành người tạo ra giá trị trong thế giới đầy biến động, không chắc chắn, phức tạp và mơ hồ của chúng ta. Suzanne Mawson là Phó Giáo sư về Khởi nghiệp tại Trường Kinh doanh thuộc Đại học Strathclyde. Lucrezia Casulli là Phó Giáo sư về Khởi nghiệp tại Trường Kinh doanh thuộc Đại học Strathclyde.

Online Resources
Acknowledgements
Welcome! Start Here!
Why is entrepreneurial thinking and mindset important?
What can you expect in this book?
Where are you starting from?
SECTION 1 CHALLENGING YOUR ASSUMPTIONS ABOUT ENTREPRENEURIAL THINKING AND MINDSET
CHAPTER 1 Contextualising Entrepreneurial Thinking and Mindset
1.1 Introduction
1.2 Entrepreneurship in your context
1.3 The ‘hero’ entrepreneur?
1.4 The ‘born’ entrepreneur?
1.5 From entrepreneur to entrepreneurial thinking
1.6 Entrepreneurial thinking and mindset
1.7 Entrepreneurial thinking and mindset for value creation
1.8 Self-awareness as the foundation for an entrepreneurial mindset
1.9 Summary and next steps
1.10 Continue your learning
CHAPTER 2 Considering Your Own Entrepreneurial Potential
2.1 Introduction
2.2 The importance of mindset
2.2.1 Fixed vs growth mindset
2.2.2 Open vs closed mindset
2.3 Developing an entrepreneurial mindset
2.3.1 Cognitive aspects of entrepreneurial mindset
2.3.2 Emotional aspects of entrepreneurial mindset
2.3.3 Behavioural aspects of entrepreneurial mindset
2.4 Summary and next steps
2.5 Continue your learning
CHAPTER 3 Challenging Your Frames of Reference
3.1 Introduction
3.2 Identifying our frames of reference and worldview
3.3 The link between worldview and value
3.4 How frames of reference shape our thinking and action
3.5 Shifting our frames of reference
3.5.1 Internal self-awareness through reflection
3.5.2 External self-awareness through feedback
3.6 Reframing for value creation
3.7 Summary and next steps
3.8 Continue your learning
SECTION 2 GETTING COMFORTABLE WITH ENTREPRENEURIAL AMBIGUITY AND UNCERTAINTY
CHAPTER 4 Developing Your Persistence and Resilience
4.1 Introduction
4.2 The link between value creation and uncertainty
4.3 Entrepreneurial uncertainty, risk and ambiguity
4.4 Thriving in uncertainty and ambiguity
4.4.1 Developing your persistence
4.4.2 What persistence is not
4.4.3 Persistence vs resilience
4.5 Summary and next steps
4.6 Continue your learning
CHAPTER 5 Tackling Your Core Beliefs and Harnessing Your Fears
5.1 Introduction
5.2 A brief introduction to core beliefs
5.3 The link between core beliefs and fears
5.4 The influence of core beliefs and fear on entrepreneurial thinking and action
5.4.1 The role of core beliefs
5.4.2 The role of fear
5.4.3 The imposter phenomenon
5.5 Summary and next steps
5.6 Continue your learning
CHAPTER 6 Developing and Refining Your Entrepreneurial Judgement
6.1 Introduction
6.2 The basics of judgement
6.3 Dominant judgement styles
6.3.1 ‘System 1’ thinking
6.3.2 ‘System 2’ thinking
6.3.3 The implications of Systems 1 and 2 for entrepreneurial thinking and action
6.4 Making sense of judgements
6.5 Summary and next steps
6.6 Continue your learning
SECTION 3 CONNECTING, COLLABORATING AND COMMUNICATING WITH OTHERS
CHAPTER 7 Collaborating and Working With Others in Entrepreneurial Contexts
7.1 Introduction
7.2 Working with others in entrepreneurial contexts
7.2.1 What is different about working with others in entrepreneurial contexts?
7.2.2 Examples of entrepreneurial contexts
7.2.3 How entrepreneurial thinking and behaviour manifests in entrepreneurial contexts
7.2.4 What working with others in entrepreneurial contexts is not
7.3 How personal worldview shapes collaboration
7.3.1 Opportunism worldview
7.3.2 Reciprocity worldview
7.3.3 Darwinian worldview
7.3.4 Collaboration vs competition worldview
7.4 Other factors that affect how we work with others
7.5 Summary and next steps
7.6 Continue your learning
CHAPTER 8 Building Empathy, Trust and Psychological Safety
8.1 Introduction
8.2 The role of empathy in entrepreneurial thinking
8.3 Understanding empathy
8.3.1 How to build empathy
8.3.2 What empathy is not
8.4 Building trust
8.5 The role of psychological safety in supporting entrepreneurial thinking and action
8.6 Summary and next steps
8.7 Continue your learning
CHAPTER 9 Communicating Verbally and Non-Verbally
9.1 Introduction
9.2 The role of communication in entrepreneurial value creation
9.3 Verbal communication in entrepreneurial contexts
9.3.1 The basics of verbal communication
9.3.2 Potential problems in verbal communication
9.3.3 Facilitating communication through analogy and metaphor
9.4 Non-verbal communication in entrepreneurial contexts
9.4.1 Facial expressions
9.4.2 Tone of voice
9.5 Improving communication to avoid misunderstanding and biases
9.6 Summary and next steps
9.7 Continue your learning
SECTION 4 HARNESSING YOUR ENTREPRENEURIAL THINKING AND MINDSET FOR VALUE CREATION
CHAPTER 10 Unlocking Your Ability for Personal Value Creation
10.1 Introduction
10.2 Revisiting ‘value’
10.3 Creating value to support personal flourishing
10.3.1 Autonomy and self-determination
10.3.2 Belonging, connection and positive relationships
10.3.3 Positive emotion
10.3.4 Meaning and purpose
10.3.5 Engagement and flow
10.3.6 Achievement, personal growth and fulfilment of potential
10.4 Summary and next steps
10.5 Continue your learning
CHAPTER 11 Creating Value for Others and Tackling the World’s ‘Wicked Problems’
11.1 Introduction
11.2 Identifying, exploring and responding to problems
11.3 Working with others to solve problems and create value for all
11.4 Tackling the world’s ‘wicked’ problems
11.5 Summary and next steps
11.6 Continue your learning
CHAPTER 12 What Next for Your Entrepreneurial Thinking and Mindset?
12.1 What we have covered
12.2 What next for your entrepreneurial thinking and mindset in action?
Glossary
Index