Entrepreneurship 1st Edition A Contemporary & Global Approach

Tinh thần kinh doanh
Cách tiếp cận đương đại và toàn cầu
Được viết bởi nhóm các học giả quốc tế hàng đầu, cuốn sách mới này coi tinh thần kinh doanh như một hiện tượng xã hội không ngừng phát triển và khám phá những xu hướng gần đây tác động đến nó, như: số hóa; công nghệ đột phá; sự trỗi dậy của nền kinh tế 'gig' và; tầm quan trọng ngày càng tăng của tinh thần kinh doanh dựa vào cộng đồng và xã hội.   Bao gồm sự kết hợp của các nghiên cứu trường hợp, ví dụ, xem xét các vấn đề chính sách và bài tập, văn bản này cung cấp các quan điểm thực tế về Tinh thần khởi nghiệp để hỗ trợ lý thuyết chính, trong khi các câu hỏi thảo luận, bài đọc và bài tập gợi ý giúp xác định và kiểm tra sự hiểu biết.

Acknowledgements
About the Editors and Contributors
Foreword
Chapter 1: Entrepreneurship: A contemporary approach
Learning outcomes
Introduction
The practice of entrepreneurship
Theories and the entrepreneurship process
Summary and review
Recommended reading
Suggested assignments
References
Chapter 2: Entrepreneurship Practice: A global perspective
Learning outcomes
Introduction
Institutional context and entrepreneurial practice
Entrepreneurship practice in the Chinese context
Technological entrepreneurship
Summary and review
Recommended reading
Suggested assignments
Note
References
Chapter 3: Diversity and Ethnic Minority Entrepreneurship
Learning outcomes
Introduction
Diversity and ethnic minority entrepreneurship
Specific conditions and characteristics
Political and institutional support
Diversification strategies
More persification strategies
Summary and review
Recommended reading
Suggested assignments
Note
References
Chapter 4: Social Entrepreneurship: Methods of, and challenges in, catalysing positive social change
Learning outcomes
Introduction
The practice of entrepreneurship
Theorizing social entrepreneurship: The 5 Ss
Summary and review
Recommended reading
Suggested assignments
Notes
References
Chapter 5: Resources for Entrepreneurship
Learning outcomes
Introduction
The theory, practice and context of human, financial and social capital
Summary and review
Recommended reading
Suggested assignment
Notes
References
Chapter 6: Finance for Entrepreneurship
Learning outcomes
Introduction
Finance for entrepreneurship in practice
Finance for entrepreneurship in theory
Summary and review
Recommended reading
Suggested assignments
References
Chapter 7: Innovation and Entrepreneurship
Learning outcomes
Introduction
Creative destruction
Invention versus innovation
Types of innovation
The stages of innovation
Searching for innovation
A contemporary approach to innovation search
Commercialization of innovation
Diffusion of innovation
Sustaining innovation
Summary and review
Recommended reading
Suggested assignment
References
Chapter 8: Corporate Entrepreneurship
Learning outcomes
Introduction
The importance and nature of corporate entrepreneurship in modern organizations
Corporate entrepreneurship as a strategy
Employees and managers as entrepreneurial actors
Organizational antecedents of corporate entrepreneurship
Summary and review
Recommended reading
Suggested assignments
Notes
References
Chapter 9: Ethics and Sustainability in Business for Entrepreneurship
Learning outcomes
Introduction
Sustainability
Business ethics
Corporate social responsibility
Is there a tension between business ethics and the business case for profit?
Business models and ways of trading – applied to the gig economy
Summary and review
Recommended reading
Suggested assignments
Notes
References
Chapter 10: Internationalization and Entrepreneurship
Learning outcomes
Introduction
Current debates and the context of internationalization: Globalism versus localism
The distinctiveness of international entrepreneurship
Modes of international entrepreneurship
Summary and review
Recommended reading
Suggested assignments
Notes
References
Chapter 11: Business Models and Entrepreneurship
Learning outcomes
Introduction
Business model components
Context and the business model canvas components
The lean canvas
Social entrepreneurship and the lean business model
Building the Minimum Viable Business Product
Validation
Market research
Design and innovation: The importance of continuous innovation
Business plan or business model?
Context matters
Pitching techniques
Summary and review
Recommended reading
Suggested assignment
Note
References
Index