The Business of Tourism 12th Edition

Kinh doanh du lịch
Du lịch là một ngành công nghiệp không ngừng phát triển. Xu hướng và thái độ dễ bị ảnh hưởng bởi những thay đổi về những gì mọi người tìm kiếm trong một kỳ nghỉ, điều này có thể thay đổi trong các bối cảnh kinh tế khác nhau; sự thay đổi thế hệ; bối cảnh chính trị; và gần đây nhất là đại dịch toàn cầu Covid-19. Cuốn sách giáo khoa phổ biến và toàn diện này giúp học sinh không chỉ hiểu những thay đổi này mà còn nghiên cứu chúng với tư duy phê phán và quan điểm lịch sử, mong muốn thành công trong đánh giá. Văn bản này cũng tiếp tục tập trung vào 'kinh doanh' và các khía cạnh hoạt động của du lịch, khiến nó đặc biệt hữu ích cho những sinh viên đang cân nhắc tìm kiếm sự nghiệp và/hoặc vị trí ngắn hạn trong ngành du lịch. Ấn bản thứ 12 này của Kinh doanh Du lịch bao gồm các thông tin cập nhật về những thay đổi đối với ngành du lịch và hành vi tiêu dùng do: Brexit (quyết định rời khỏi Liên minh Châu Âu của Vương quốc Anh) đại dịch và các tác động của nó đối với thiên nhiên; hoạt động của các điểm tham quan; du lịch sự kiện; Chuỗi khách sạn; chuyên chở; và hỗ trợ của chính phủ Tính bền vững và giảm thiểu tác động tiêu cực do du lịch gây ra Chris Holloway từng là Giáo sư Quản lý Du lịch tại Đại học West of England. Claire Humphreys là nguyên Trưởng khoa và Giảng viên chính tại Đại học Westminster.

Online resources
Preface to the twelfth edition
List of abbreviations
Part I Defining and Analysing Tourism and its Impacts
1 An introduction to tourism
Why study tourism?
Defining tourism
The tourist product
The nature of tourism
The tourist destination
Summary
References
2 Tourism in its historical context
Introduction: The origins of travel
The development of travel in the Middle Ages
The development of road transport
The Grand Tour
Authorisation to travel
Other political hindrances to travel
The development of the spas
The rise of the seaside resort
Conditions favouring the expansion of travel in the nineteenth century
The age of steam: Rail and sea transport
Other late nineteenth-century developments
The twentieth century and the origins of mass tourism
The growing importance of business travel
The all-inclusive holiday
Mass-market tourism in its maturity
The influence of information technology
Summary
Further reading
References
3 The demand for tourism
Introduction
The tourist’s needs and wants
Travel motivation
Travel facilitators
Segmenting the tourism market
Consumer processes
Making the decision
Fashion and taste
Factors influencing changes in tourist demand
The future pattern of tourist demand
Summary
Further reading
References
4 The economic impacts of tourism
Introduction
The international tourist market
The value of economic data
The economic impacts of tourism
Statistical measurement of tourism
Future issues
Further reading
Websites
References
5 The socio-cultural impacts of tourism
Introduction
The socio-cultural effects of tourism
The hosts’ impacts on tourists
Cultural transgressions
The exploitation of indigenous populations
Managing the social impacts of tourism
Bringing economic benefits to locals
The impacts of travel on tourists’ health
Politico-cultural impacts
Legislation and guidance protecting the tourist destination
Summary
Further reading
Websites
References
6 The environmental impacts of tourism
Introduction
The environmental effects of tourism
Public-sector planning for control and conservation
The public-/private-sector interface in the development of sustainable tourism
Summary
Further reading
Websites
References
Part II The Travel and Tourism Product
7 The structure and organisation of the travel and tourism industry
Introduction
The chain of distribution for tourism
Common interest organisations
Integration in the tourism industry
Summary
Websites
References
8 Tourist destinations
Introduction: What defines a destination?
Categorising destinations
Coastal tourism
Urban tourism
Rural tourism
The successful destination
Design of the built and natural environment
The media and their influence on tourist destinations
Destinations of the future
Summary
Website
References
9 Tourist attractions
Introduction
Historic buildings and heritage
Museums and art galleries
Parks and gardens
Other attractions
Other influential factors attracting visitors
The scope for innovative tourism
Summary
Further reading
Websites
References
10 Event tourism
Introduction: Defining event tourism
Forms of event tourism
Developing event tourism strategies
The future of event tourism
Summary
Websites
References
11 Business tourism
Introduction
Meetings
Exhibitions and trade fairs
Incentive travel
Inpidual business travel
Trends in business tourism
Summary
Websites
References
12 The hospitality sector: Accommodation and catering services
Introduction
The structure of the accommodation sector
Classifying and grading accommodation
The nature of demand for accommodation facilities
Categories of accommodation
The distribution of accommodation
Environmental issues
Catering
Future developments in the hospitality sector
Websites
References
13 Tourist transport by air
Introduction
The airline business
The organisation of air transport
Air transport regulation
The deregulation of air transport
The economics of airline operation
Environmental concerns
The marketing of air services
What is the future for air transport?
Websites
References
14 Tourist transport by water
Introduction
The ocean liners
Cruising
Ferry services
Coastal and inland waterways tourism
Seagoing pleasure craft
What does the future hold for water transport?
Further reading
Websites
References
15 Tourist transport on land
Introduction
The role of the railways in tourism
Coach travel
The private car
Cycling and tourism
Tourists on foot
Future developments in land transport
References
Part III Intermediaries in the Provision of Travel and Tourism Services
16 The management of visitors
Introduction
Controlling the impacts of visitors
Meeting the cost of visitor management
Operational approaches to visitor management
Technology that can assist in visitor management
Future issues
Further reading
Websites
References
17 The structure and role of the public sector in tourism
Introduction
The nature of government involvement
Planning and facilitating tourism
Supervision and control of tourism
The organisation of public-sector tourism
Public-/private-sector cooperation
Town twinning and tourism
The role of the European Union
The future role of the public sector in tourism
Summary
Websites
References
18 Tour operating
Introduction
Tour operators: Why a European perspective?
The role of the tour operator
Tour operating within Europe
The changing marketplace in tour operating
The nature of tour operating
Planning and marketing of package tours
The role of the resort representative
Pricing the package tour
The tour brochure
The reservations system
Operators selling direct
The information technology revolution and its impact on tour operating
The future for tour operators
Websites
References
19 Selling and distributing travel and tourism
Introduction
Historical context
The scale of the retail sector
The power of the travel agency chains
The profitability of travel agents
The role of travel agents
Distribution trends
Setting up and running a travel agency
Travel agency appointments
The impact of computer technology
The future of travel retailing
Websites
References
20 Ancillary tourism services
Introduction
Services to the tourist
Services to the supplier
Marketing services
Technical services
The future of ancillary services
Websites
References
Index