Entrepreneurial Thinking 1st Edition - Mindset in Action
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Tư duy khởi nghiệpTư duy hành độngTinh thần kinh doanh không chỉ là xây dựng doanh nghiệp: nó bao gồm một tập hợp các kỹ năng, năng lực và hành vi liên kết để hỗ trợ việc tạo ra các ý tưởng mới nhằm tạo ra giá trị. Tư duy khởi nghiệp có liên quan đến mọi khía cạnh của cuộc sống, cá nhân và nghề nghiệp, đồng thời liên kết chặt chẽ với cả khả năng làm việc và kỹ năng sống. Cuốn sách giáo khoa mới này, thông qua một loạt các tính năng sư phạm, câu hỏi và bài tập, hướng dẫn bạn phát triển kỹ năng tư duy kinh doanh của riêng mình để hỗ trợ phát triển ý tưởng nhằm giải quyết các vấn đề và thách thức cho bản thân, cho tổ chức và cho xã hội nói chung. Nó sẽ thách thức bạn nhìn xa hơn những câu chuyện tiêu chuẩn về những cá nhân kinh doanh 'anh hùng' để xác định cách bản thân bạn có thể trở thành người tạo ra giá trị trong thế giới đầy biến động, không chắc chắn, phức tạp và mơ hồ của chúng ta. Suzanne Mawson là Phó Giáo sư về Khởi nghiệp tại Trường Kinh doanh thuộc Đại học Strathclyde. Lucrezia Casulli là Phó Giáo sư về Khởi nghiệp tại Trường Kinh doanh thuộc Đại học Strathclyde.
- Online ResourcesAcknowledgementsWelcome! Start Here!Why is entrepreneurial thinking and mindset important?What can you expect in this book?Where are you starting from?SECTION 1 CHALLENGING YOUR ASSUMPTIONS ABOUT ENTREPRENEURIAL THINKING AND MINDSET
- CHAPTER 1 Contextualising Entrepreneurial Thinking and Mindset1.1 Introduction1.2 Entrepreneurship in your context1.3 The ‘hero’ entrepreneur?1.4 The ‘born’ entrepreneur?1.5 From entrepreneur to entrepreneurial thinking1.6 Entrepreneurial thinking and mindset1.7 Entrepreneurial thinking and mindset for value creation1.8 Self-awareness as the foundation for an entrepreneurial mindset1.9 Summary and next steps1.10 Continue your learning
- CHAPTER 2 Considering Your Own Entrepreneurial Potential2.1 Introduction2.2 The importance of mindset2.2.1 Fixed vs growth mindset2.2.2 Open vs closed mindset2.3 Developing an entrepreneurial mindset2.3.1 Cognitive aspects of entrepreneurial mindset2.3.2 Emotional aspects of entrepreneurial mindset2.3.3 Behavioural aspects of entrepreneurial mindset2.4 Summary and next steps2.5 Continue your learning
- CHAPTER 3 Challenging Your Frames of Reference3.1 Introduction3.2 Identifying our frames of reference and worldview3.3 The link between worldview and value3.4 How frames of reference shape our thinking and action3.5 Shifting our frames of reference3.5.1 Internal self-awareness through reflection3.5.2 External self-awareness through feedback3.6 Reframing for value creation3.7 Summary and next steps3.8 Continue your learningSECTION 2 GETTING COMFORTABLE WITH ENTREPRENEURIAL AMBIGUITY AND UNCERTAINTY
- CHAPTER 4 Developing Your Persistence and Resilience4.1 Introduction4.2 The link between value creation and uncertainty4.3 Entrepreneurial uncertainty, risk and ambiguity4.4 Thriving in uncertainty and ambiguity4.4.1 Developing your persistence4.4.2 What persistence is not4.4.3 Persistence vs resilience4.5 Summary and next steps4.6 Continue your learning
- CHAPTER 5 Tackling Your Core Beliefs and Harnessing Your Fears5.1 Introduction5.2 A brief introduction to core beliefs5.3 The link between core beliefs and fears5.4 The influence of core beliefs and fear on entrepreneurial thinking and action5.4.1 The role of core beliefs5.4.2 The role of fear5.4.3 The imposter phenomenon5.5 Summary and next steps5.6 Continue your learning
- CHAPTER 6 Developing and Refining Your Entrepreneurial Judgement6.1 Introduction6.2 The basics of judgement6.3 Dominant judgement styles6.3.1 ‘System 1’ thinking6.3.2 ‘System 2’ thinking6.3.3 The implications of Systems 1 and 2 for entrepreneurial thinking and action6.4 Making sense of judgements6.5 Summary and next steps6.6 Continue your learningSECTION 3 CONNECTING, COLLABORATING AND COMMUNICATING WITH OTHERS
- CHAPTER 7 Collaborating and Working With Others in Entrepreneurial Contexts7.1 Introduction7.2 Working with others in entrepreneurial contexts7.2.1 What is different about working with others in entrepreneurial contexts?7.2.2 Examples of entrepreneurial contexts7.2.3 How entrepreneurial thinking and behaviour manifests in entrepreneurial contexts7.2.4 What working with others in entrepreneurial contexts is not7.3 How personal worldview shapes collaboration7.3.1 Opportunism worldview7.3.2 Reciprocity worldview7.3.3 Darwinian worldview7.3.4 Collaboration vs competition worldview7.4 Other factors that affect how we work with others7.5 Summary and next steps7.6 Continue your learning
- CHAPTER 8 Building Empathy, Trust and Psychological Safety8.1 Introduction8.2 The role of empathy in entrepreneurial thinking8.3 Understanding empathy8.3.1 How to build empathy8.3.2 What empathy is not8.4 Building trust8.5 The role of psychological safety in supporting entrepreneurial thinking and action8.6 Summary and next steps8.7 Continue your learning
- CHAPTER 9 Communicating Verbally and Non-Verbally9.1 Introduction9.2 The role of communication in entrepreneurial value creation9.3 Verbal communication in entrepreneurial contexts9.3.1 The basics of verbal communication9.3.2 Potential problems in verbal communication9.3.3 Facilitating communication through analogy and metaphor9.4 Non-verbal communication in entrepreneurial contexts9.4.1 Facial expressions9.4.2 Tone of voice9.5 Improving communication to avoid misunderstanding and biases9.6 Summary and next steps9.7 Continue your learningSECTION 4 HARNESSING YOUR ENTREPRENEURIAL THINKING AND MINDSET FOR VALUE CREATION
- CHAPTER 10 Unlocking Your Ability for Personal Value Creation10.1 Introduction10.2 Revisiting ‘value’10.3 Creating value to support personal flourishing10.3.1 Autonomy and self-determination10.3.2 Belonging, connection and positive relationships10.3.3 Positive emotion10.3.4 Meaning and purpose10.3.5 Engagement and flow10.3.6 Achievement, personal growth and fulfilment of potential10.4 Summary and next steps10.5 Continue your learning
- CHAPTER 11 Creating Value for Others and Tackling the World’s ‘Wicked Problems’11.1 Introduction11.2 Identifying, exploring and responding to problems11.3 Working with others to solve problems and create value for all11.4 Tackling the world’s ‘wicked’ problems11.5 Summary and next steps11.6 Continue your learning
- CHAPTER 12 What Next for Your Entrepreneurial Thinking and Mindset?12.1 What we have covered12.2 What next for your entrepreneurial thinking and mindset in action?GlossaryIndex
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